The 8 Most Popular Gucci Bags and Purses to Buy in 2022

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Gucci is a brand that symbolizes glamour and Italian sophistication. Few other brands have a celebrity clientele as diverse as Princess Diana, Vanessa Hudgens, Jackie Kennedy, and Pippa Middleton. No designer handbag collection is complete without a Gucci bag.

Finding the right one for you isn’t always easy. Gucci is notorious for having hundreds of designs. Their most popular designs are updated seasonally, with archival designs brought back regularly.

Gucci is known for having hundreds of designs, with the most popular updated seasonally and archival designs brought back regularlyGucci is known for having hundreds of designs, with the most popular updated seasonally and archival designs brought back regularly (Credit: Creative Lab / Shutterstock)

We’re sharing everything you need to know about where Gucci bags are made and how to spot a fake Gucci bag. If you’re debating your next splurge purchase, we’re rounding up the most popular Gucci bags in 2022.

Where are Gucci Bags Made?

Gucci is an Italian brand through and through. While other luxury brands are now exporting their manufacturing, Gucci is staying firmly in Italy. Gucci Bags are 100% made in Italy. Their bags are manufactured in Prato, just outside of Florence.

Gucci bags are 100% made in ItalyGucci bags are 100% made in Italy

It’s worth noting that certain Gucci items are made outside of Italy due to their circumstances. Gucci watches are made in Switzerland, while cosmetics and fragrances are made throughout Europe.

How to Spot a Fake Gucci Bag

It’s getting increasingly harder to spot fake Gucci bags. Websites like DHgate are notorious for their ‘super fakes.’ You can no longer rely on a receipt, box, or dust bag as proof of authenticity.

Authentic Gucci bags should have consistent and tight stitchingAuthentic Gucci bags should have consistent and tight stitching

The best way to spot a fake Gucci bag is by looking at the overall quality of the bag. The stitching should be consistent, and any hallmarking should be in the Gucci font.

Authentic Gucci bags should have tight stitching with attention to every detail.

Aside from the stitching, hallmarking should be in the Gucci fontAside from the stitching, hallmarking should be in the Gucci font

If you’re buying a Gucci bag pre-loved, we recommend only using consignment websites that offer authentication services.

Luxury consignment websites like Farfetch, Vestiaire Collective, and Sellier Knightsbridge provide the option of authentication for their Gucci bags.

The 8 Most Popular Gucci Bags in 2022

Gucci is the home of dozens of ‘it’ bags. You’re spoilt for choice with old favorites, like Jackie and Diana, along with modern icons, such as the Dionysus shoulder bag. We’re sharing the most popular Gucci bags that are worth splurging on in 2022.

1. Gucci Horsebit 1955 Shoulder Bag, $3,200 at Matches Fashion

One of Gucci’s most recognizable heritage bags is the Horsebit 1955. The latest seasonal style of this bag has a raffia-effect fabric that adds a softer feminine feel to the equestrian hardware.

The iconic Gucci Horsebit 1955 is recreated from an archival design from GG-woven raffia-effect fabric with textured yellow leather trimsThe iconic Gucci Horsebit 1955 is recreated from an archival design from GG-woven raffia-effect fabric with textured yellow leather trims

This satchel bag is an ideal alternative to the Louis Vuitton Pochette Metis. It’s a popular bag among fans of Gucci who want to own a part of the brand’s history.

While the latest Horsebit 1955 comes in a raffia fabric, you can also choose from the brand’s signature monogram print and all-leather styles.

2. GG Marmont Matelasse Mini Bag, $1,490 at Farfetch

The GG Marmont Matelasse bag is one of the most popular choices for your first designer bag. It’s a versatile style with a camera bag silhouette, taking you seamlessly from one season to the next.

The GG Marmont mini bag is softly structured from matelasse leather with a chevron design, a double G hardware, and a GG on the backThe GG Marmont mini bag is softly structured from Matelasse leather with a chevron design, a double G hardware, and a GG on the back

This bag features the classic Double G hardware and is a great choice if you want a carefree designer bag. The mini bag size sits under $1,500, making it one of Gucci’s entry-level handbags.

3. Ophidia GG Small Backpack, $1,980 at Farfetch

If you’re always on the go, you need a backpack. It’s a bag that’s often overlooked in designer handbag collections. The Ophidia GG small backpack is one of Gucci’s most popular styles for both men and women.

The Ophidia GG small backpack is crafted in GG Supreme canvas with inlaid green and red Web detail and Double G hardwareThe Ophidia GG small backpack is crafted in GG Supreme canvas with inlaid green and red Web detail and Double G hardware

This versatile backpack can take you from a day at the office to commuting to the city or your next vacation.

The hardware and GG Supreme canvas are a throwback to the brand’s ‘50s heritage. This backpack will be one of the hardest working pieces in your handbag collection.

4. Dionysus Small GG Bag, $2,890 at Matches Fashion

Mini bags are Gucci’s specialty. The Dionysus bag features the brand’s heritage GG Supreme print that has been reimagined with a contemporary feel.

This bag blends classic and new-age designs for a style that works for any occasion.

Named after the Greek god, the Dionysus bag is originally a play on the '30s design with its use of Gucci's signature canvas materialNamed after the Greek god, the Dionysus bag is originally a play on the ’30s design with its use of Gucci’s signature canvas material

The Dionysus bag was inspired by a popular ‘30s silhouette and is available in canvas for extra versatility.

5. Ophidia GG Small Shoulder Bag, $1,980

If you’re buying your first designer handbag, you want a style that can do it all.

The Ophidia GG small shoulder bag can be worn as a crossbody, shoulder bag, or even a clutch. It’s a bag that’s guaranteed to stay in your collection for years to come.

The Ophidia GG features the GG Supreme canvas in a mix of blue and beige for Gucci Love ParadeThe Ophidia GG features the GG Supreme canvas in a mix of blue and beige for Gucci Love Parade

This Gucci bag comes with a chain shoulder strap and two compartments to hold all your essentials. It retails for under $2,000, giving it a more accessible price point.

6. Gucci Diana Mini Tote Bag, $3,300

Recent seasons have seen Gucci go back into its archives to rediscover some of its most famous handbags. The ‘Diana’ tote bag is named after Princess Diana, who carried the original bag during the ‘90s.

Named after Princess Diana, the Diana tote is reimagined with removable, neon leather belts and comes with 2 decorative belt handle shapersNamed after Princess Diana, the Diana tote is reimagined with removable, neon leather belts and comes with two decorative belt handle shapers

This vintage bag has been updated with a removable leather belt as a nod to contemporary trends. The shiny gold hardware and bamboo handles juxtapose trends and aesthetics for a versatile bag that is sure to turn heads.

7. Ophidia GG Mini Bag, $1,050 at Mytheresa

If your budget for your first designer bag is around $1000, you’re in luck. The Ophidia GG mini bag is a classic ‘90s style with a half-moon silhouette. It’s a retro look that constantly comes back in style.

Crafted from Gucci's signature monogram canvas, the Ophidia is introduced in a crescent silhouette, reminiscent of the '90sCrafted from Gucci’s signature monogram canvas, the Ophidia is introduced in a crescent silhouette, reminiscent of the ’90s

The GG Supreme canvas offers a subtle monogram moment with two card slots to maximize space. It’s an alternative to the Prada Re-Edition and Fendi Baguette bags.

8. Jackie 1961 Medium Shoulder Bag, $2,850 at Net-a-Porter

Another legendary fashion icon who has left her mark on Gucci is Jackie Kennedy. The Jackie 1961 was reintroduced to the Gucci line-up in Fall/Winter 2020 as a new take on the iconic bag.

The medium-size Jackie is one of the most popular Gucci bags. You can style it as a top handle, shoulder, or cross-body bag for extra versatility.

Revived from the archive, the Gucci Jackie 1961 is made from GG Supreme canvas and comes with a detachable shoulder strap that adds a contemporary feel to the archival designRevived from the archive, the Gucci Jackie 1961 is made from GG Supreme canvas and comes with a detachable shoulder strap that adds a contemporary feel to the archival design

Gucci is a brand that deserves a spot in your designer collection. It has a celebrity following that has restored Gucci back to the pinnacle of fashion. Our list of the most popular Gucci bags and handbags is the perfect place to start drawing up your wish list.

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